Anthropic announced , its latest AI model they say is designed for practical use in business and development. The company describes it as a hybrid system, blending fast responses with detailed reasoning, adjustable for tasks like quick answers or complex problem-solving. Anthropic claims this makes it versatile, avoiding the need for separate models. They say it is particularly strong in coding, with a high success rate on real-world software tasks.
Alongside the model, Anthropic introduced Claude Code, a tool for developers in limited preview. The company says it can read code, edit files, and integrate with GitHub, streamlining software workflows. Claude 3.7 Sonnet is accessible across all Anthropic plans—free and paid—with deeper features reserved for subscribers. Pricing is straightforward: $3 per million input tokens and $15 per million output tokens, according to the announcement.
Anthropic also says it reduced the model’s tendency to sidestep questions, cutting unnecessary refusals by nearly half compared to its predecessor, based on internal tests. Claude 3.7 Sonnet is available through Anthropic’s API and platforms like Amazon Bedrock and Google Cloud’s Vertex AI.
The first thing you notice when you start working with the model is that Anthropic is trying to balance speed, reasoning, and coding proficiency — but that’s not the key takeaway. Claude 3.7 brings us closer to a world where the best developers won't be the most technically gifted — they’ll be the ones who can clearly explain what they want to build.
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P.S. If you're wondering how Claude 3.7 will impact your team, come join us at the MMA CMO AI Transformation Summit (March 18, 2025 | NYC). I'm facilitating and co-producing this half-day invitation-only event which will provide insights into the strategies, technologies, and leadership practices for CMOs who are driving successful AI transformations across the world’s best marketing organizations. .
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named he covers tech and business for , is a regular commentator on CNN and writes a popular . He's a , and the creator of the popular, free online course, . Follow or visit .
